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Why Your Mobile Website Needs to Be a Mobile App

  In a day and age when taxi rides, ordering pizza and instant video messaging are all one tap away, it’s tough to stay competitive behind a web browser. Mobile users still use web browsers for many important functions, but the continual development of mobile app technology is slowly reducing its necessity.  Here are 3

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3 Major Mistakes to Avoid With Your CRM System

Understanding the value of engaging and closing sales through customer relationship management, or CRM, can help create healthy leads, organize important sales metrics and steadily increase sales – if used correctly. Great businesses start with great processes, and technology simply brings them to life. Here are 3 mistakes that should be avoided when deciding how

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SharePoint Fest Seattle Wrap-Up

SharePoint Fest Seattle and Affirma’s Future Events SharePoint Fest Seattle has come to a close and by all accounts it was a success! Both our sales professionals and our SharePoint architects learned about the newest SharePoint innovations that we can, in turn, share with our clients to help them improve their business processes. Affirma is dedicated

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Power BI vs Tableau

Two of the tech industry’s essential front runners providing business intelligence solutions are Microsoft’s Power BI and Tableau. These leaders of data visualization help businesses narrow down and analyze their data with powerful built-in tools and clear visualizations. Each platform has distinctive strengths and weaknesses that should be considered before deciding on a business intelligence

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Affirma Among Top 5000 Fastest Growing Companies

Affirma has yet another award to add onto a decorated wall of accolades. Last week, Affirma was ranked on the Inc. 5000 list, which is one of the most prestigious rankings for the fastest growing businesses in the nation. We are honored to share the same spotlight with previous recipients like Facebook, LinkedIn and Pandora

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Cloud Computing is here, so get rid of the Dedicated Server

Let’s face it, a solid dedicated server can easily cost up to 6 figures. The purchase of the server, programs to run server communication and maintenance all add up quickly. But, unless you need a huge amount of storage for an enormous company, that’s a hefty fee for data storage that you should strongly reconsider.

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Comparing Leaders in Marketing Automation

One of my earlier blog posts entitled Personalizing Mass Communication with Marketing Automation touched on the value of marketing automation programs. Now with a basic understanding of how marketing automation operates, let’s now compare the solutions top marketing automation vendors have to offer. Marketing automation software is a red-hot product geared toward sales and marketing teams that

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Identity Management Package Expands IT Mobility

Microsoft’s infrastructure IT software called Enterprise Mobility Suite (EMS) is the cornerstone of identity management. This intuitive software bundles together an Azure Active Directory premium account, Intune and Azure Rights management, all of which are explained below. This triad of features can extend the limits of the workplace, and an Affirma Azure consultant can help

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Real-World Business Intelligence Project in Pokémon GO

If you find the inner-workings of big data analytics to be mind boggling, you are not alone. The limitlessness of big data is incomprehensible in and of itself, but programs like Power BI Desktop, Hadoop and many others can help you harness important data and take action on it. These intuitive programs can be applied

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A Quick Guide to Contracting vs Full-Time Hiring

At day’s end, the single most important metric that most businesses care about is profitability. This article will take a brief look at the costs and benefits associated with hiring a contractor versus bringing on a full-time employee to help determine which option might work best for your business.   Contracting   Pros: –          Hire

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