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Why You Should Hire a Database Administrator (DBA)

Why you Should Hire a Database Administrator (DBA) Nearly every business today makes use of databases. Whether it’s to store client data, sales information, or internal files, modern businesses run on data. Despite this, many businesses still do not use database administrators or administration. Some businesses see a database administrator, or DBA, as an unnecessary

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Sitefinity v. WordPress, Which is Right for You?

Sitefinity or WordPress Which Content Management System is Right for You? In the world of site building, it can be tough to know which content management system is right for you. A content management system, or CMS, is a platform that allows you to quickly and easily manage web content. Each CMS is different, and

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Using Search Terms to Read your Customers

The Importance of Studying your Search Terms in PPC Campaigns Search queries lie at the heart of every PPC campaign. After all, your customer’s searches are what literally drive each of your campaigns. Yet, despite their obvious importance, many businesses fail to regularly monitor and learn from their customer’s search terms. Your PPC campaign’s search

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How Much is My SharePoint Migration Going to Cost?

How Much is My SharePoint Migration Going to Cost? For those planning on a SharePoint migration, few things are as frustrating as finding an accurate price estimate. It may seem like every vendor you talk to only says the same thing, “it depends”. Sadly, it’s because SharePoint migrations are projects with many different moving parts

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How PPC Advertising Can Energize your Small Business

Pay Per Click and Smaller Businesses Small to mid-size businesses can struggle with developing a large enough following for advertising to be successful. A small company of less than 100 employees for example, may openly question how they could hope to compete with the massive advertising budgets of global conglomerates. In that case, is advertising

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3 Benefits of Migrating to Microsoft’s Windows 10

3 Benefits of Migrating to Microsoft’s Windows 10 As Microsoft’s Windows 7 inches ever closer to its 2020 end of life date, Windows 7 users have had to weight the decision to migrate to a new operating system. While each migration has its own challenges and obstacles, a move to Windows 10 will bring a

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Affirma Named a Top Software Development Company by Clutch

Recently, Clutch announced the top software developers in Seattle. We are proud to announce that based on Clutch’s research and rating methodology, we are one of the top development companies in the region! Clutch is a national B2B research firm that conducts market research and analyzes data in the technology industry. They provide in-depth evaluations

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Affirma Opens 5th Office in Reno, Nevada

Affirma Opens New Office in Reno, NV Affirma Consulting officially opened their Reno, Nevada office on July 1st, 2017. The 15-person office will be Affirma’s fifth, joining offices in Seattle, Los Angeles, India and Ireland. The newly launched team will support Affirma’s growing BPO (business process outsourcing) business unit. Affirma’s BPO business unit assists companies

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Affirma Consulting Earns 5th Inc. 5000 Distinction

Affirma Consulting Earns 5th Inc. 5000 Distinction For the 5th time in their company’s history, Affirma Consulting was named in Inc Magazine’s yearly listing of the 5000 fastest growing private companies in the nation. Affirma Consulting’s 2017 appearance is even more noteworthy for being their fifth total appearance. Traditionally, as companies develop and grow, their

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OXO Commons Design Refresh Case Study

OXO Commons Case Study OXO wanted to make improvements to their user interface. Their goals were to improve their content relevancy, increase user engagement and help users feel more comfortable in front of their teams. Overall, OXO wanted to help users look their best, while instituting a design refresh for their site. Affirma Consulting analyzed

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